May-June 2015 | Table of Contents

May-June%20220x299Business Bonanza

Volume 20 | Issue 4 | Buy a print copy

In this issue we explore the potential risks and rewards of using crowdfunding services like Kickstarter and Indiegogo to fund studio projects, how to maximize your studio logo’s role in your marketing strategy, Instagram contests as a promotional tool, and inexpensive ways to keep staff committed and engaged in your studio’s culture. We also kick off a multi-part series on opening a new school.

Plus, a training program for teachers who serve underrepresented communities, choreography at a distance, a new dance history quiz department, and our annual Q&A with competition judges.

Now let’s get down to business!

COLUMNS
On My Mind
By Rhee Gold
Words from the publisher

EditorSpeak | Learning to Let Go | Then It Happens
By Lisa Okuhn and Karen White

2 Tips for Ballet Teachers | Controlling Pirouettes
By David Arce

2 Tips for Tap Teachers | Shuffles
By Thelma Goldberg

2 Tips for Modern & Contemporary Teachers | Fluidity and Strength
By Toni Pierce-Sands

2 Tips for Hip-Hop Teachers | Shuffles and Funky Four Corners
By Anthony “Ynot” DeNaro

2 Music Tips for Dance Teachers | The Classical Period: Part 3
By Nina Pinzarrone

Ask Rhee Gold
Advice for dance teachers

DEPARTMENTS
Bulletin Board
Pin. Post. Share.

FYI
What’s up in the dance community

Page Turners
Books of note (new and not).

Moving Images
Videos of note (new and not).

Mail
Words from our readers

Teacher in the Spotlight | Joan “Ms. Puffy” Lather
Teachers who make a difference 

Thinking Out Loud | Celebrating National Tap Dance Day
By Thelma Goldberg

Mindful Marketing | Instagram: Do It Your Selfie
By Nina Koch

College Close-Ups | Hollins University
What students need to know about college and university dance programs.

Performance Corner
Our sneak peek at shows we’d love to see.

New! Dance History Quiz
Fun facts for teachers and students. 

FEATURES 
Business Bonanza
A Dollar Here, A Dollar There
By Joseph Carman
How crowdfunding can make dance projects happen.

Bright Biz Idea | Primed for Success
By Christina Raymond
Part 1 in a series about business basics for aspiring school owners.

Public Image
By Jennifer Kaplan
Getting the most mileage out of your studio’s logo.

More Than Money
By Teri Mangiaratti
A positive studio culture keeps staffers content and committed. 

Ballet Scene | Teacher Transformation
By Joseph Carman
ABT’s Project Plié trains and supports teachers who serve underrepresented communities.

Higher-Ed Voice | Continental Drift
By Ann Murphy
Meaning and movement at a distance.

Eye on Competitions
Judges share insights and outlooks.


Dance Studio Life, a magazine with a back-to-basics approach, is a division of the Rhee Gold Company, whose mission is to be at the forefront of dance and education by promoting the highest possible standards in teaching. Dance Studio Life understands the soul of the teaching field.